The minimalist footwear movement is taking hold with speed not seen in decades. Men and women who are embracing this trend are focused on health and wellness for themselves and their children.
Alongside their commitment to the shoes’ physical benefits, many are also focused on the healthy construction of the shoes. Increasing numbers of minimalist footwear companies are attuned to this mindset and are making strides to create products that are vegan, made with sustainable materials, and sent with the smallest impact possible.
Additionally, the OIA Eco-Index is helping to certify green efforts so more companies will focus on responsible construction and production (or risk losing market hold). This green fashion trend is more a holistic Earth/body/product focus than it is a highlight of a single type of item.
Exemplary of a cradle-to-cradle focus, kigo footwear team focuses on providing comfortable, stylish shoes that help people enjoy an active lifestyle. Every kigo footwear shoe is responsibly constructed of a combination of post-consumer and non-toxic materials, including recyclable and biodegradable textiles. The company also maintains a low carbon footprint.
For spring and summer, the kigo curv and edge are the most popular lines. The kigo curv is designed especially for women who want style and lightweight comfort. Whether for commuting, fitness or general everyday wear, the kigo curv provides a flexible, durable outsole and a water resistant, breathable upper—a perfect, comfortable and versatile shoe.
A unisex slip-on, the kigo edge is designed for active men and women. Complete foot coverage provides a fully protected stride. Breathable, water resistant uppers, a high-grip rubber outsole, and removable contoured insoles combine for a dry, slip-free tread. A slim look and wearable colors make the kigo edge stylishly appropriate for athletic endeavors and everyday wear.
In May, kigo footwear will introduce the fall/winter 2011 lines. These styles, the flit and dash, have been designed in collaboration with minimalist authorities, biomechanics experts, physiologists and athletes to provide the ideal minimalist structure. These shoes will be even lighter, adjustable, and anatomically shaped. The flit is an updated Mary Jane style, and the dash is a unisex athletic style with speed lacing. And so that the fun keeps going, these lines will be comprised entirely of non-toxic and post-consumer materials, and will be recyclable.
Connect with kigo footwear online or on Facebook. Check out these other companies getting in on the minimalist footwear trend including New Balance, which just introduced its NB Minimus shoe this spring. Also Merrell Barefoot shoes for men and women.
